Tides

Make your organization whole again.

Tides founder Drummond Pike believed that this visionary progressive organization could have even more impact. Mission Minded did, too. But when we started working with the leadership team and board to unite three separate brands within the organization, even we didn’t know how transformative the results would be. Staff went from viewing their department as singular, to seeing their work as part of fulfilling a larger promise internally and externally. That helped donors and people with great ideas for making the world a better place see Tides that way, too. The process resulted in an organization that truly lives up to its tagline—Tides: What’s Possible.