Strategy and Creative That Fires Up Your Supporters

Nonprofits, schools, foundations, colleges and universities need new approaches that meet this moment. We’ll partner so you have a sound strategy to align your community and bold new ways to move them to action.

  • Mission Minded works with

Dozens of firms claim expertise in the nonprofit landscape. But to be truly successful in mission-driven work, you must skirt the generic for the extraordinary in your strategy and creative. We’ll partner so you emerge with something elevated that looks, sounds, and feels different from the rest, and launches your next version of greatness.

Our Experts

Demian Kato

Demian Kato

Creative Director

Demian Kato

Creative Director

As Creative Director, Demian leads and inspires our creative team to elevate the creative work across all channels, including visual…

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Jennie Winton

Jennie Winton

Founding Partner & Leadership Coach

Jennie Winton

Founding Partner & Leadership Coach

Jennie Winton is a 30-year brand strategy veteran who partners with nonprofits, foundations, and schools to help them articulate a…

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Adam Sypnier

Adam Sypnier

Lead Web Developer

Adam Sypnier

Lead Web Developer

Lead Web Developer Adam Sypnier started making websites before he knew how to drive, learning everything he could to combine…

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Alice Srinivasan

Alice Srinivasan

Strategist

Alice Srinivasan

Strategist

Strategist Alice Srinivasan brings a wealth of experience in nonprofit development, marketing and community engagement to her role at Mission…

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Beth Barbee

Beth Barbee

Senior Strategist

Beth Barbee

Senior Strategist

Beth Barbee has worked in and around marketing and brand strategy for over 25 years — within agencies, as a…

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Kathryn Smith

Kathryn Smith

Copywriter and Web Content Creator

Kathryn Smith

Copywriter and Web Content Creator

Kathryn uses her experiences in public policy, healthcare, and technology to bring a unique perspective to strategic communications. Her work…

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Michelle Mellon

Michelle Mellon

Copywriter

Michelle Mellon

Copywriter

Michelle Mellon is a professional storyteller with 25+ years of experience as a marketing copywriter, content writer, and ghostwriter. She…

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Impact

JVS

JVS

Simple site architecture, inclusive easy-to-understand language, and a dynamic new visual identity and graphics guide users to embrace a new future for themselves.

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Marin Agricultural Land Trust

Marin Agricultural Land Trust

A customizable mapping tool connects the dots for users to better understand the stories behind the lands that have been protected.

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Evident Change

Evident Change

To translate the brand from features-focused to benefits-driven position we partnered with their leaders to create a new name.

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