Portfolio / Roland Park Country School
Roland Park Country School believes that girls and young women who build each other up will thrive.
There’s no hurdle too high for a Roland Park Country School girl because she has the collective support of her community lifting her toward her goals. Roland Park Country School students develop a profound understanding of who they are and how to lead together to impact the world.
The brand of Roland Park Country School is built on the belief that from those first multiplication problems to senior speeches, we want to see our peers succeed. We are each other’s most reliable collaborators and loudest cheerleaders.
To bring the interconnectedness and empowerment of this brand to life, the visual identity is grounded in confident, modern, spirited typography. The bold, interlocking features combined with the laurel leaf—a symbol of high goals—honors the school’s long tradition of excellence.
From the bold color palette to the dynamic photography, the essence of the brand strategy comes to life: The world needs girls to lead the way, authentically and frequently. Roland Park Country School students develop a profound understanding of who they are and how to lead together to impact the world.
Photography is a window into Roland Park Country School, showing how students build each other up and support one another, even across age groups. The unique perspectives and points of view mirror the experiences of the girls who thrive here.