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Whether or not you hire Mission Minded, we’re here to help.

Here, you'll find best practices and resources for nonprofit and school brand strategy, strategic planning, and creative. We also share tips for distinctive admissions and fundraising campaigns.

Find the inspiration you need to elevate your impact!

Learn Something New, Even Though School is Out

Posted by on July 11th, 2018
Posted in Blog, Independent Schools

Summer brings the quiet of an empty campus and the focus you need to get through your backlog of emails …

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Announcing Your Nonprofit’s New Name: How To Do It Right

Posted by on June 15th, 2018
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Messaging, Nonprofit Naming, Storytelling

You know your organization’s name isn’t doing you justice. Maybe it’s too long, too literal, or too abstract. And you’re …

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School’s Out—But You Should Be In

Posted by on June 12th, 2018
Posted in Blog, Independent Schools

Ahhh. Admissions season is over, summer is nigh, and it’s time to recharge before the fall frenzy starts up again. …

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What’s the difference between data and information?

Posted by on June 6th, 2018
Posted in Blog, Nonprofit Communications, Nonprofit Messaging, Storytelling

The other day, Jennie and I received a letter from the U.S. Department of Commerce. The letter requested that we …

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3 Things Your Next Video Has To Do

Posted by on May 23rd, 2018
Posted in Blog, Nonprofit Messaging, Videos

With video coming at us from every direction, what really makes a good nonprofit video these days? Videos capture hearts …

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School Branding at its Best: Where Intellect and Imagination are Intertwined

Posted by on May 16th, 2018
Posted in Blog, Independent Schools

  What makes San Francisco Day School different from other K-8 schools in San Francisco? It’s the place where intellect …

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