Learn Something New, Even Though School is Out

Summer brings the quiet of an empty campus and the focus you need to get through your backlog of emails and articles. Not only is this a time for productivity, it’s also the perfect opportunity to learn something new to help you communicate even more effectively at your school.

Why not join the Mission Minded team at some of the upcoming trainings and workshops we have coming up this summer? You’ll get a chance to make connections, discover new ways to market your school, and meet us in person! Never just a lecture, each of our lively workshops instills the energy and confidence you need to become more effective in your job, and we promise you’ll have fun while you’re at it.

Take a look at what’s on our roster for this summer, and come say hi!

A New Way to Message What Makes Your School Great

The Association of Independent School Admission Professionals (AISAP) – July 17th in Nashville, TN

Know what makes your school special, but struggle to describe it in a succinct way? Learn how to use the Minute Message Model to promote your school to right-fit families, and to entice their enduring understanding and support of what makes your school special. Mission Minded Senior Brand Strategist Stephanie Swain will show you how to clarify your message by using simple, inviting language that everyone from faculty, staff and trustees will be happy to use.

What Great Enrollment Professionals Know About Brand

The Association of Independent School Admission Professionals (AISAP) – July 17th in Nashville, TN

Great schools have great brands, and great brands are built through strong leadership. Yet many schools still don’t understand what brand really means, how to create a strong one, or what role enrollment managers and other school leaders can play in ensuring the brand of their school is as strong as the school itself. Senior Brand Strategist Stephanie Swain will deliver a second workshop that outlines the difference between brand and mission and between brand and logo. More than a motto, admissions brochure, or website, are you ready to create the powerful brand to put your school in a category all on its own?

Digital Marketing and Social Media For Schools: 7 Steps for Creating a Social Media Campaign for Your School That Actually Works

Association of Bay Area Development Officers (ABADO) – July 26th in San Francisco, CA

Gone are the days of over-thinking digital and social media. Mission Minded’s Founding Partner Jennie Winton and Director of Digital Julie Grawe will pinpoint how to create social media strategies and campaigns that you can implement–immediately! Based on the most current best practices for social media campaigns, Mission Minded will give you the tools to analyze your own social media channels to create powerful, strategic plans and campaigns.

If you’re not able to come see us this summer, there are plenty more trainings and workshops in the fall as well. If you’re feeling especially ambitious, we have a few other projects you can tackle this summer, too.