Blog
Whether or not you hire Mission Minded, we’re here to help.
Here, you'll find best practices and resources for nonprofit and school brand strategy, strategic planning, and creative. We also share tips for distinctive admissions and fundraising campaigns.
Find the inspiration you need to elevate your impact!
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Volvo vs. VW: Brand at the Core
Posted by Zach Hochstadt on October 8th, 2015
Posted in Blog
Brand is much more than your logo, name, or messages. Brand is at the core of who you are as …
Your Annual Report Question: Deliver Digitally, By Mail, Or Not At All?
Posted by Jennie Winton on September 29th, 2015
Posted in Blog, Nonprofit Annual Report, Nonprofit Communications, Nonprofit Messaging
Note from Jennie: It’s interesting that this is a question that still gets asked today, three years after I originally …
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How To Turn A New Brand Into a Fresh Admissions Campaign
Posted by Jennie Winton on September 3rd, 2015
Posted in Blog, Independent Schools, Nonprofit Branding
Being crystal clear on the brand of your school—that single big, differentiating idea that you want to be known by—is …
Writing for the Web—How to Get it Right
Posted by Stephanie Swain on August 17th, 2015
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging, Nonprofit Web
One of the most rewarding parts of executing a new brand is rolling out a new website. Seeing your organization’s …
A Graceful Exit: How One Foundation Approached Sunsetting a Successful Initiative
Posted by Sarah Moore on July 28th, 2015
Posted in Blog, Nonprofit Communications, Nonprofit Messaging
If you are a foundation planning to phase out an initiative, knowing how to leave grantees—and the larger community—feeling ignited …
Who’s Responsible for Your Organization’s Brand?
Posted by Stephanie Swain on July 17th, 2015
Posted in Blog, Nonprofit Branding, Nonprofit Communications
For years we have told our clients that brand is just another word for reputation. And your organization has one, …