Blog
Whether or not you hire Mission Minded, we’re here to help.
Here, you'll find best practices and resources for nonprofit and school brand strategy, strategic planning, and creative. We also share tips for distinctive admissions and fundraising campaigns.
Find the inspiration you need to elevate your impact!
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The UC Logo Flop: A Study in Brand Dissonance
Posted by Sandra Fernandez on January 9th, 2013
Posted in Blog, Nonprofit Branding, Nonprofit Design
In the midst of the media storm of negativity surrounding the University of California’s new logo, a small voice of …
Are You Using Boring Photos?
Posted by Jennie Winton on November 26th, 2012
Posted in Blog, Nonprofit Communications
A recent blog post by Katya Andresen reminded us of the power of a photo. Reporting on the research of …
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Framing the Issue: How Obama Won the War of Words
Posted by Zach Hochstadt on November 8th, 2012
Posted in Blog, Nonprofit Communications, Nonprofit Messaging, Storytelling
“To frame an issue is to reduce it to a story for which there is only one possible outcome.”—Geoff Nunberg, …
Is Your Organization Too Humble To Compete?
Posted by Jennie Winton on October 1st, 2012
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Messaging
Part of having a strong brand includes making a promise to the world that no one else is making. When …
Three Mission Minded-Designed Websites Launched
Posted by Sandra Fernandez on August 7th, 2012
Posted in Blog, News
We’re proud to announce the recent launch of three websites designed by Mission Minded! SFMade is a nonprofit dedicated to …
Should Your Nonprofit’s Values Be the Same as Your Brand Values?
Posted by Jennie Winton on August 7th, 2012
Posted in Blog, Nonprofit Branding, Nonprofit Communications
If you have thought about the brand of your organization, you know that your organization’s values are a critical pillar …