Posts in “Nonprofit Messaging”
Show Me What You’re Talking About: The Power of Visual Language
Posted by Zach Hochstadt on December 5th, 2019
Posted in Blog, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging, Nonprofit Training, Storytelling
Recently, I attended a forum on education. I rose early, drove to the elegant downtown ballroom, poured myself a coffee …
Does Your Board Have to Approve Your Brand?
Posted by Sarah Moore on October 23rd, 2019
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Design, Nonprofit Messaging
Branding — or rebranding — isn’t a quick nor simple process. If you’ve contributed to the deep thinking, investigation, articulation, …
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20 Great Techniques for Writing the Perfect Nonprofit Tagline
Posted by Zach Hochstadt on October 11th, 2019
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging, Nonprofit Taglines, Nonprofit Training
A pitch-perfect tagline can be the foundation for all messages you create about your organization or program. A tagline is …
Should Each of Your Programs Have its Own Brand?
Posted by Jennie Winton on September 20th, 2019
Posted in Blog, Nonprofit Branding, Nonprofit Messaging
We hear this question often: Should we be branding each of our individual programs, or creating one umbrella brand under …
Did You Meet Your Fundraising Goal?
Posted by Jennie Winton on July 3rd, 2019
Posted in Blog, Fundraising Case, Nonprofit Branding, Nonprofit Communications, Nonprofit Fundraising, Nonprofit Messaging
Did you meet your fundraising goal? If not, take a look at your brand. For many nonprofits, when your fiscal …
When it comes to your message, how much is enough?
Posted by Jennie Winton on June 7th, 2019
Posted in Blog, Nonprofit Communications, Nonprofit Messaging, Storytelling
We counsel our clients to repeat, repeat, repeat: Get a good message and stick with it—in print, digital, and spoken …