Jennie Winton   Founding Partner | 415.990.9360 | Contact

Jennie Winton

Jennie Winton is a 25-year marketing veteran sought for her expertise in branding and positioning nonprofit organizations.

Since co-founding Mission Minded in 2002, Jennie has served as a strategic advisor for over 150 nonprofit organizations, and has inspired hundreds more as a nationally sought lecturer. With gifts in the areas of brand strategy, messaging, and fundraising, Jennie excels at helping senior nonprofit leaders clarify how they talk about their work, which leads to greater organizational stability, increased revenues, and an expanded ability to deliver on the mission of the organization.

Prior to starting Mission Minded, Jennie worked under Elizabeth Dole at the national headquarters of the American Red Cross before moving west to become the Chief Marketing Officer of its Bay Area Chapter. She is a former adjunct professor in the Graduate School of Business and Professional Studies at University of San Francisco and Marin County Court Appointed Special Advocate (CASA) volunteer. A graduate of the University of Maryland, Jennie earned a Bachelor of Arts degree in Radio, Television & Film with a concentration in advertising and marketing.

Jennie has trekked the Himalayas of Nepal and reached the summit of Africa’s Mt. Kilimanjaro, but so far, experiencing her young daughter’s imagination is the most thrilling and rewarding adventure she’s ever undertaken.