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Whether or not you hire Mission Minded, we’re here to help.

Here, you'll find best practices and resources for nonprofit and school brand strategy, strategic planning, and creative. We also share tips for distinctive admissions and fundraising campaigns.

Find the inspiration you need to elevate your impact!

Why Tiger Will Be Back

Posted by on December 17th, 2009
Posted in Blog

Tiger Woods is a brand and his brand is in trouble. For all those who say he’s finished, for all …

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Meg Whitman — “California’s Sarah Palin”

Posted by on December 17th, 2009
Posted in Blog, Nonprofit Copywriting, Nonprofit Messaging, Social Media, Storytelling

We keep highlighting the work of Courage Campaign. But that’s only because we think they do a lot of things …

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Stories or Data: Which Makes the Stronger Case?

Posted by on December 2nd, 2009
Posted in Blog, Email Campaigns, Nonprofit Copywriting, Storytelling

In this month’s issue of Free Range Thinking, Andy Goodman explains why stories are more powerful than data in prompting …

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Don’t Miss This Opportunity: The YouTube Nonprofit Program

Posted by on November 6th, 2009
Posted in Blog, Nonprofit Fundraising, Social Media, Videos

If your organization hasn’t applied for the YouTube Nonprofit Program, it’s time to do it now. The allure of YouTube …

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The 7 Guidelines for Telling Your Organization’s Story

Posted by on November 3rd, 2009
Posted in Blog, Nonprofit Copywriting, Nonprofit Fundraising, Nonprofit Messaging, Storytelling

1. Remind people of the problem Don’t take for granted that your audience already understands the problem your organization is …

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Who’s Afraid of the Big Bad Social Media Wolf?

Posted by on October 19th, 2009
Posted in Blog, Nonprofit Fundraising, Nonprofit Messaging, Social Media

If you work in a nonprofit organization, foundation or the public sector chances are that you’re at least a little …

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