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Posts in “Nonprofit Copywriting”

How to Refine Your Messages Based on Year-End Giving

Posted by on December 9th, 2020
Posted in Blog, Fundraising Case For Support, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Fundraising

Now that you can review your annual fundraising results, do you know what messages resonated with your key donors?

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8 Questions to Ask Before You Change Your Name

Posted by on August 26th, 2020
Posted in Blog, Nonprofit Branding, Nonprofit Copywriting

Even outgrown, awkward, or imperfect names tend to hold enough accumulated value to outweigh the benefits of switching to a new one.

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Show Me What You’re Talking About: The Power of Visual Language

Posted by on December 5th, 2019
Posted in Blog, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging, Nonprofit Training, Storytelling

Recently, I attended a forum on education. I rose early, drove to the elegant downtown ballroom, poured myself a coffee …

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20 Great Techniques for Writing the Perfect Nonprofit Tagline

Posted by on October 11th, 2019
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging, Nonprofit Taglines, Nonprofit Training

A pitch-perfect tagline can be the foundation for all messages you create about your organization or program. A tagline is …

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Is Your Tagline Too Long? (Or Too Short?)

Posted by on August 28th, 2019
Posted in Blog, Nonprofit Copywriting, Nonprofit Taglines

A pitch-perfect tagline can be the foundation of all the messages you create about your organization or program. It’s a …

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Your Annual Report is Missing Something

Posted by on February 13th, 2019
Posted in Nonprofit Annual Report, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Fundraising, Nonprofit Messaging, Storytelling

Annual reports generally follow the same formula. It’s a formula we have written about extensively. And there’s a great reason …

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