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Posts tagged “nonprofit”

What Is a Brand?

Posted by on May 5th, 2010
Posted in Blog, Nonprofit Branding

“A brand is a result, not a tactic” – Lucas Conley While the process of “brand building“ can be complex, …

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6 Things You Can Do TODAY to Improve Your Communications

Posted by on May 4th, 2010
Posted in Blog, Nonprofit Copywriting, Nonprofit Fundraising, Nonprofit Messaging, Storytelling

1. Remind people of the problem Don’t take for granted that your audience already understands the problem your organization is …

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Will Jumo.com Change the Face of Social Media For Nonprofits?

Posted by on March 19th, 2010
Posted in Blog, Social Media

Yesterday Chris Hughes, one of the founders of Facebook, and a key strategist behind Barack Obama’s online presidential campaign announced …

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Why “Why” Is The Most Important Question Your Organization Can Answer

Posted by on March 4th, 2010
Posted in Blog, Nonprofit Copywriting, Nonprofit Fundraising, Nonprofit Messaging, Storytelling

Imagine you’re writing an online newsletter. You have a choice of stories to tell: The one about your board retreat …

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A New Subscription Model (Performing Arts Organizations Take Note)

Posted by on February 22nd, 2010
Posted in Blog, Nonprofit Messaging, Performing Arts

Here’s the challenge: your performing arts organization is seeing dwindling ticket sales in this down economy. Your subscriptions have been …

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Nonprofits and Copyrights: What You Need to Know

Posted by on February 2nd, 2010
Posted in Blog, Nonprofit Annual Report, Nonprofit Copywriting, Nonprofit Messaging, Nonprofit Taglines

When your organization develops a new tagline, designs a new logo, or publishes a great annual report (perhaps with the …

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