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Posts in “Nonprofit Communications”

Is Your Tagline the Same as Your Brand Promise?

Posted by on February 14th, 2011
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging, Nonprofit Taglines

I recently had a debate with a nonprofit marketing guru on whether or not the brand promise for an organization …

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How To Craft Your Belief Message

Posted by on January 31st, 2011
Posted in Blog, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Fundraising, Nonprofit Messaging, Nonprofit Training

One of the hardest messages for any organization to create is the one that introduces your work to someone new. …

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How to Tell the Environmental Story

Posted by on January 24th, 2011
Posted in Blog, Nonprofit Annual Report, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Fundraising, Nonprofit Messaging, Storytelling

To get the environmental message out and engage the people you need, lose the fact and figures, and tell stories people care about.

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Why Environmentalists Need to Lose their Acronyms

Posted by on January 12th, 2011
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Fundraising, Nonprofit Messaging

“Don’t call it ANWR! It’s not a dead Egyptian president, it’s America’s Serengeti.” That was my constant cry during the …

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Telling the Intermediary’s Story

Posted by on January 4th, 2011
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Design, Nonprofit Fundraising, Nonprofit Messaging, Storytelling

If you have attended one of our Minute Message Model trainings, you know that we are big proponents of telling …

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3 Lessons You Can Learn from the Re-Branding of National Equity Project

Posted by on December 7th, 2010
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging, Nonprofit Taglines, Nonprofit Web

Changes were afoot when Bay Area Coalition of Equitable Schools turned to Mission Minded to help them re-brand, re-name, re-message, …

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