Posts by Zach Hochstadt
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Show Me What You’re Talking About: The Power of Visual Language
Posted by Zach Hochstadt on October 31st, 2014
Posted in Blog, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging, Nonprofit Training, Storytelling
Recently, I attended a forum on education. I rose early, drove to the elegant downtown ballroom, poured myself a coffee …
Your Brand is a Shortcut. Where Does it Lead?
Posted by Zach Hochstadt on August 19th, 2014
Posted in Blog
Strong brands lead to desired interactions. They quickly attract the audiences who align with their values, appreciate what the brands …
Be Honest About Competition—It Might Just Make You a Better Collaborator
Posted by Zach Hochstadt on July 7th, 2014
Posted in Blog, Nonprofit Branding
People don’t like to talk about competition in the nonprofit world. Competition suggests a dog-eat-dog fight to the finish where …
Snow in May: The Value of Expectations in Branding
Posted by Zach Hochstadt on May 12th, 2014
Posted in Blog, Nonprofit Branding, Nonprofit Messaging, Storytelling
Also titled: Why I Refuse to Get Out My Snow Shovel Today is Monday, May 12, 2014, and I’m feeling …
Children’s Museum Denver Demonstrates How to Employ the Minute Message Model
Posted by Zach Hochstadt on April 10th, 2014
Posted in Blog, Capital Campaign, Nonprofit Branding, Nonprofit Communications, Nonprofit Fundraising, Nonprofit Training, Storytelling, Videos
Mission Minded’s client, the Children’s Museum of Denver, announced the public phase of their capital campaign at a groundbreaking ceremony …
Why Your Foundation Needs a Brand
Posted by Zach Hochstadt on February 27th, 2014
Posted in Blog
I wrote this post four years ago and it’s just as important today for foundations to have a clear, strong …