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Posts tagged “Nonprofit Communications”

“You Talking to Me?” Using Personas for Better Communications

Posted by on January 31st, 2012
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging, Storytelling

In Chip Heath and Dan Heath’s book Made to Stick the authors share a story about how one of the …

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Five-Point Checklist For Creating a Great Nonprofit Tagline

Posted by on October 19th, 2011
Posted in Blog, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging, Nonprofit Taglines, Nonprofit Training

Mission Minded Founding Partner Jennie Winton’s guest post for the Foundation Center is not to be missed. Read “Five-Point Checklist …

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If Brands Were People, Would You Want to Spend Time With Yours?

Posted by on September 29th, 2011
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Messaging

Nonprofit brands, like people, are only interesting if they talk about something besides themselves.

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The Secret to Successful Op-ed Writing

Posted by on August 25th, 2011
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Messaging

How to put the power of op-eds to work for your organization.

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Does Your Organization Dedicate Enough Resources to Communications?

Posted by on June 2nd, 2011
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Fundraising, Nonprofit Messaging

In the for-profit world, the rule of thumb is to spend 20% of budget on marketing and communications. Why should it be different in the nonprofit world? It shouldn’t. Learn why it’s important for your organization to give communications its due.

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The Secret to Great Nonprofit Advertising

Posted by on February 24th, 2011
Posted in Blog, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Design, Nonprofit Messaging

Find out the secrets of effective nonprofit ad writing and strategy as told by one of the best in the business.

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