The Insight
Recognizing the inherent equity in Severn’s history and values, Mission Minded identified a need for reframing the narrative around leadership. We proposed shifting from conventional ideas of power and strength to emphasizing intellectual agility, unwavering integrity, and instinctive inclusivity. By recognizing these as hallmarks of effective leadership, this insight transformed the concept into an accessible quality for all. Additionally, this shift in perspective aligned seamlessly with Severn School’s mission of nurturing exceptional individuals.
The Journey
Collaborating with Mission Minded, Severn School embarked on a transformative journey to amplify its impact and redefine leadership paradigms. A Strategic Plan was crafted, emphasizing the global need for dynamic and inclusive leaders. This journey empowered Severn to innovate its programs, enhance professional development opportunities, and upgrade facilities where students practice multifaceted leadership skills relevant to contemporary society.
The Impact
This transformational journey has fostered a broader understanding of effective leadership and broadened Severn’s program and impact. Consequently, a refreshed brand effectively communicated Severn’s unique ethos and value proposition, resonating deeply with students, faculty, and the wider community. Today, students at Severn embrace and practice leadership as a dynamic quality rooted in agility, integrity, and inclusivity. They shape a legacy of empowered and impactful future leaders at Severn School.
Mission Minded insights led us to the most relevant, yet breakthrough plan our school has had in more than a century.
Doug Lagarde, Head of School at Severn School