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Build a Stronger Brand with Better Messages

Create memorable messaging that everyone can use consistently to strengthen your organization's brand.

If you and your colleagues know what makes your organization special, but struggle to describe it in a succinct way, it’s time to create memorable messaging that everyone can use consistently to strengthen your brand.

Mission Minded’s Founding Partners Jennie Winton and Zach Hochstadt teach our sought-after Minute Message Model™. This four-part messaging framework helps you communicate who your organization is, what it does, and why it matters in a concise, consistent, and compelling way.

When your messages are clear and inviting, you make it easy for your stakeholders to understand and use your message framework with confidence. And the more consistently your messages are shared, the more clear and magnetic your brand becomes.

In this session, you’ll know:

  • Why many nonprofits, foundations and schools fail to effectively communicate their value
  • The relationship between your brand and your messages
  • How to create messages that make an authentic connection with stakeholders
  • How having clear messages turns your team into confident ambassadors

Presenters

Jennie Winton

Jennie Winton is a 30-year brand strategy veteran who partners with nonprofits, foundations, and schools to help them articulate a …

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Zach Hochstadt

Zach Hochstadt co-founded Mission Minded in 2002 to provide nonprofits with the highest level of brand, strategy, design, and digital …

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