3 Things We Learned From Redesigning Our Own Website
Even branding firms let their own sites fall behind. Here’s what we discovered — about clarity, credibility, and organizational identity — when we finally stopped cobbling and rebuilt.
Web WOW: Strategic Planning for Your Nonprofit Website
Before a single page gets written or designed, your website needs a strategic foundation. This guide walks you through the brand, audience, and goal work that keeps your site from becoming a digital brochure nobody reads.
Beyond Your School Colors
Your school’s website is often a family’s first impression of your brand — yet too many stop at school colors and event photos. Here are three ways to make yours as distinctive and alive as a walk through campus.
Alyssa Puzzo
Alyssa Puzzo is a digital strategist with a passion for bridging the gap between design and technology to create meaningful, results-driven experiences. With over a decade of experience in SEO, web strategy, and content development, she specializes in helping mission-driven organizations reach the right audiences with clarity and purpose. Alyssa played a key role in […]
Website Terminology Guide for Nonprofit Leaders
Website projects come with a lot of jargon. This plain-language guide covers the terms Mission Minded uses throughout the process — so you can lead the work with clarity, not confusion.
Writing for the Web: How to Get It Right for Your Nonprofit
Launching a new website is a milestone — but it only lands if the writing holds up. Here’s how to ensure your web copy stays true to your brand and actually serves the audiences you’re trying to reach.
How 3 Nonprofits Transformed Their Websites
Three Mission Minded clients — Yale Center for Emotional Intelligence, Global Glimpse, and NNOHA — launched new websites that finally match the organizations they’ve become. Here’s what changed, and why it worked.
How to Tell Your Nonprofit’s Story Through Your Website (Part 2)
Once you know your brand and your audience, your website copy and imagery need to do the work. Part 2 covers how to style your content so it actually tells your story.
How to Tell Your Nonprofit’s Story Through Your Website (Part 1 of 2)
Facts, figures, and program descriptions are not a story — and most nonprofit websites confuse the two. Part one of this series explores how to structure your site around narrative, not information.