For small nonprofit and school communications teams, the hardest part of social media isn’t the content — it’s knowing where to focus. These three steps help you stop spreading thin and start seeing results.
Marketing an independent school means understanding who you’re trying to reach — and giving them a clear reason to choose you. These 10 tips help you sharpen your strategy and communicate your school’s value with confidence.
There’s no single right answer on annual report format — it depends on how your donors actually engage with you. Here’s a clear look at the tradeoffs between digital delivery, print, and skipping the report altogether.
Ending a successful initiative without deflating your grantees takes more than good intentions. Here’s how Blue Shield of California Foundation closed the Strong Field Project in a way that left partners energized and the work continuing.
If you have a sinking feeling your newsletter could be doing more, it probably can. These seven techniques will make your writing the kind people actually open — and apply just as well to annual reports and fundraising materials.
The most effective marketing isn’t always the most expensive. A detour through Iowa’s cornfields surfaced a campaign that outperforms plenty of agency-derived strategies — and the lesson applies directly to nonprofits.
The wrong communications consultant costs you more than money — it costs time, trust, and momentum. These seven criteria help you find the right match before you sign anything.
Numbers alone don’t move people — but numbers inside a story do. Here’s how infographics help nonprofits make their impact tangible without overwhelming audiences with data.
Video doesn’t require high production to be effective — it requires deliberate messaging. Here’s how the Minute Message Model™ gives your organization a clear, repeatable structure for what to say on camera.
