nonprofit branding

The Brand Crisis Every Nonprofit Faces (And the 5 Things That Actually Help)

The Brand Crisis Every Nonprofit Faces (And the 5 Things That Actually Help)

With government funding shrinking and donor fatigue rising, every nonprofit faces a brand crisis. Here are 5 practical strategies you can use right now to stand out, rally support, and…

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How to Make Sure Good Creative Doesn’t Get Killed by Groupthink

How to Make Sure Good Creative Doesn’t Get Killed by Groupthink

Avoid bland creative. These 4 steps help nonprofit leaders steer bold, strategic work without letting groupthink take over.

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Ensure Your Nonprofit’s New Name Hits the Mark

Ensure Your Nonprofit’s New Name Hits the Mark

Changing a nonprofit’s name is one of the most invigorating efforts an organization’s leaders can undertake. When a name no longer serves your organization—or leads to confusion—it's a necessity.

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Part 2: Strategic Reinvention in Action

Part 2: Strategic Reinvention in Action

Mission Minded has rebranded! Here are some of the cultural and market forces that shaped it and how we predict they’ll impact foundational strategies for your organization.

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