Downloadable Guides

Take a deep dive into best practices for strategic planning, branding, admissions, and fundraising campaign communication for your organization.

Considering a Branding Project?

Considering a Branding Project?

Creating the right brand strategy can be challenging, time-consuming, and a significant financial investment. We’ve outlined what’s involved and what it will take for your branding initiative to succeed.

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Strategic Plan RFP

Strategic Plan RFP

This template will help you craft the right RFP for your strategic planning needs.

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Messaging That’s Memorable for Your Nonprofit

Messaging That’s Memorable for Your Nonprofit

In our noisy, sound-bite culture you need a way to quickly and memorably state your case. Use this model for creating powerful messages to help you attract more support from more people.

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Breathe Life Into Your Next Donor Campaign

Breathe Life Into Your Next Donor Campaign

A good donor campaign case balances reason and facts with emotion, with a good amount of energy thrown in for good measure. In this paper we’ll show you how to create a quiet or public-phase case that has all the right ingredients.

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Branding Project RFP

Branding Project RFP

This RFP template will be useful as you plan your branding project.

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Considering a Branding or Admissions Project for Your School?

Considering a Branding or Admissions Project for Your School?

If you are considering investing in a branding, messaging, or admissions project, these general guidelines will help you evaluate how well our approach meets your school’s needs.

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