Downloadable Guides

Take a deep dive into best practices for strategic planning, branding, admissions, and fundraising campaign communication for your organization.

The BrandEquation™

The BrandEquation™

The BrandEquation is the perfect sum of the internal wisdom and external insights that help solidify the reputation you want to hold. A strong brand unearths who your organization is and why it matters, giving audiences a clear understanding of why they should join you.

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Messaging That’s Memorable for Your Nonprofit

Messaging That’s Memorable for Your Nonprofit

In our noisy, sound-bite culture you need a way to quickly and memorably state your case. Use this model for creating powerful messages to help you attract more support from more people.

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Strategic Plan RFP

Strategic Plan RFP

This template will help you craft the right RFP for your strategic planning needs.

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Branding Project RFP

Branding Project RFP

This RFP template will be useful as you plan your branding project.

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10 Nonprofit Communications Mistakes

10 Nonprofit Communications Mistakes

What are the most common communication mistakes nonprofits make? This guide identifies them and outlines solutions so you can avoid them.

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