How to Write Nonprofit Annual Report Stories That Drive Action
Generic impact stories — hero had a problem, we solved it — don’t move donors. Three approaches to annual report storytelling that invite your community in and make them want to stay.
7 Best Writing Practices for Nonprofit Communications
Writing in your own voice instead of your organization’s, burying the why, and forgetting to define your terms — these habits quietly undercut your credibility. Here’s how to correct them.
10 Common Communications Mistakes Small Nonprofits Make (and How to Avoid Them)
Stretched thin and formally untrained in marketing? You’re not alone. These are the communications habits most likely to cost small nonprofits credibility, donors, and time.
10 Mistakes to Avoid With Your Next Nonprofit Fundraising Video
A fundraising video can accelerate your campaign — or quietly undermine it. These ten mistakes show up in capital campaigns, annual fund appeals, and special drives alike, and most are easy to fix before production starts.