How to Get People Excited About Your New Brand
For your brand to be successful, it must do more than just stand out — it needs to invite in. A strong brand strategy, fresh and relevant messaging, and a…
Flip Your Donor Pyramid on Its Side for Deeper Engagement
We’re not the first to opine the traditional fundraising pyramid is dead, but our reason might surprise you. Jargon alert! “Fundraising pyramid/ladder” is fundraising speak for a way to categorize,…
What’s So Special About You?
In my town, we have a coalition called Community Organizations Active in Disaster. It’s a group of nonprofit and government organizations that is incredibly helpful as we navigate earthquakes, wildfires…
7 Questions To Make Your Messaging More Inclusive
If your organization has made the serious and authentic commitment to Diversity, Equity, and Inclusion, it’s time to make sure your communications reflect your mission, vision, and values—and your understanding…