Nonprofit Messaging

Every Organization Needs a Headline. What’s Yours? (Part 1)

Every Organization Needs a Headline. What’s Yours? (Part 1)

Nonprofits and schools are facing shorter attention spans, fiercer competition, and more noise than ever. That’s why we’ve evolved our Minute Message Model™ with one powerful new tool: the Headline.…

View Blog Post
The Problem with Fundraising Communications

The Problem with Fundraising Communications

Why do we communicate with and cultivate donors by sending signals that are inauthentic to the ideals of equity woven into our brand, values, and mission?

View Blog Post