How to Inspire Action Through Creative
Mission Minded Creative Director Demian Kato shares how you can make gutsier and savvier decisions about the creative concepts and ideas that will lead your organization to greater impact.
The Power of Simple Language
“Plants are sneaky.” My 10th-grade biology teacher—who I think was secretly a branding expert—would repeat this single idea at the beginning of every class. “If there is nothing else you…
Are Your Messages Right for Right Now?
Times are changing—rapidly! Are your messages keeping up? The echoes of COVID-19 still linger, the ongoing nationwide reckoning with racism pushes forward, and American politics invite weekly whiplash. Not to…
The 10 Stages of Changing Your Organization’s Name
Adopting a new name is hard work. It requires that you pursue the right strategy, AND it demands that you also prepare your staff, board, and stakeholders for the emotional…