At Mission Minded, we partner with independent schools of all kinds and sizes across the country to boldly elevate their reach and impact. And we’re seeing some trends. With our focus on strategic plans that set bold intentions for a school community + messaging, brand, admissions, and capital campaigns that inspire families, we see themes
If you’re falling short of your fundraising goals, it may be time to strengthen your organization’s brand. Many nonprofits and schools overlook their brand as a foundational piece in their fundraising. This oversight usually stems from the misconception that the brand is solely the purview of the marketing team. In reality, a strong brand elevates
No matter what your organization’s mission is—community health, post-secondary access, art expansion, food distribution, whole child education, etc.—there is a shared challenge you and other organizations must solve: How to inspire and attract a new generation of donors to your cause. For many of our nonprofit partners, their aging donor base is disappearing—and younger donors
Lukewarm, disengaged, uninspired. This is not how you want people to feel about your organization’s values. Many nonprofits, schools, and foundations use a set of single words to express their values. But while words like respect, transparency, and innovation may be ‘accurate,’ these singular words can lack individuality, impact, or definition. They can also unintentionally
We’re not the first to opine the traditional fundraising pyramid is dead, but our reason might surprise you. Jargon alert! “Fundraising pyramid/ladder” is fundraising speak for a way to categorize, engage, and move donors up to larger gifts one level or step at a time (see Traditional Fundraising Pyramid below). A common fundraising approach is