Three Pitfalls to Avoid for a Successful School Merger
Independent schools are merging more than ever—but not all mergers succeed. In this post, we unpack three common school merger pitfalls and how to avoid them, so your community feels…
Your Elevator Pitch, Mission, and Tagline—Why They’re Not Enough Without a Strong Headline (Part 2)
You’ve got a mission, tagline, and elevator pitch, but are they doing the job? In Part 2 of our Headline series, we unpack why each message plays a unique role,…
Every Organization Needs a Headline. What’s Yours? (Part 1)
Nonprofits and schools are facing shorter attention spans, fiercer competition, and more noise than ever. That’s why we’ve evolved our Minute Message Model™ with one powerful new tool: the Headline.…
How to Make Sure Good Creative Doesn’t Get Killed by Groupthink
Avoid bland creative. These 4 steps help nonprofit leaders steer bold, strategic work without letting groupthink take over.