How to Turn Tech Leaders Into Top Nonprofit Donors
Getting major gifts from Silicon Valley requires a different kind of cultivation. Here are 11 insights from a nonprofit development director who spent years doing it well.
How to Show That Your Arts Organization Is Critical
When donors feel pulled toward more “urgent” causes, arts organizations face a specific fundraising challenge. Here’s how to frame your work as essential — not optional — without apologizing for what you do.
What a Great Nonprofit Fundraising Email Actually Does
Most fundraising emails compete for attention by announcing their own importance. Here’s what a standout email from Alternatives in Action did differently — and what your organization can take from it.
Why Your Next Nonprofit Capital Campaign Needs a Brand — Not Just a Case
A strong feasibility study and a top fundraising consultant aren’t enough if your case falls flat with donors. Here’s why brand strategy — not just a case for support — is what separates campaigns that close from those that stall.
How to Talk to Your Next Generation of Donors
Younger donors aren’t disengaged — they’re different. Nonprofits with aging donor bases need a message strategy that earns loyalty across generations without abandoning the mission that built them.
How to Make Your Case for Donations
You finally have the meeting with a major donor. Now comes the real work — six ways to make a case for support that creates urgency, builds narrative, and gives the donor a clear reason to say yes.
Thank Your Way to Fundraising Success
Timely, sincere donor acknowledgment isn’t just good manners — it’s one of the most reliable ways to increase giving over time. Here’s how to make gratitude a strategic part of your fundraising program.
Why the Handwritten Note Is Still a Fundraising Tool Worth Using
In an era of automated donor journeys, a handwritten note still does something no email can — it tells the reader they were worth the effort. Here’s why that signal matters more than ever.