Why Rebrand? the Seven Most Common Reasons Nonprofits Update Their Brand
Your brand is one of your organization’s most valuable assets — until it stops doing its job. Here are the seven reasons nonprofits most often find themselves ready to rebrand.
Your brand is one of your organization’s most valuable assets — until it stops doing its job. Here are the seven reasons nonprofits most often find themselves ready to rebrand.
Even a strong brand loses relevance without attention. Here are three ways nonprofit and education leaders can budget for brand upkeep — not just for big rebrands, but as ongoing organizational practice.
Inconsistent messaging costs nonprofits credibility — and support. This webinar walks through how to build messaging your whole organization can use, so every conversation reinforces your brand.
Your out-of-office reply is a small but real brand touchpoint. Here’s how to use it to reinforce your organization’s values — especially during the holidays.
When a school’s brand is undefined, someone else defines it — and that version is rarely accurate. Here’s what changes when your school gets clear on who it is and why it matters.
A new brand doesn’t launch itself. Even the strongest strategy and visual identity needs a rollout that brings your community along — here are four principles for making that moment land.
Making a serious DEI commitment is hard enough. Communicating it to audiences who may not yet share it is harder. Here’s how a clear brand gives you the language and the standing to do both.
A clear brand doesn’t just help you attract donors and supporters — it helps you attract the right candidates. Here are four ways to make sure your hiring process reflects your organization’s brand.
Every organization believes in its mission. Fewer can explain what makes their approach — and their organization — the one worth supporting. Here’s how to find and own that difference.