If your organization’s brand strategy and key messages were developed within the last year chances are they are still strong and relevant. If not, it may be time to consider how to freshen them to address the realities of today — a world considerably different than it was just 12 months ago.
Having a clear brand strategy for your organization has never been more important. That’s why we’re offering an action-packed workshop to help you advance your goals through the power of brand.
We’ll tell you what brand really means for nonprofit organizations, and how to create the messages to attract more people to your work — the donors, volunteers, students, ticket-buyers and other supporters who help you fulfill your mission.
If you’re an Executive Director, CEO, Marketing, Development, Admissions or Communications Director, or Board Member this online workshop will provide the best practices for branding for the realities of today.
Nationally renowned nonprofit brand strategists Jennie Winton and Zach Hochstadt will walk you through case studies and hands-on exercises that leave you both inspired to apply best practices, and confident that you can. You’ll also leave with the handouts and resource list to continue upping your brand and messages game.
In an era of constant challenge and change, clearly communicating what makes your organization unique and essential has never been more difficult—or more important.
People in organizations of every size and type will benefit from this workshop. If you know anyone who would benefit please share it with them!
Jennie Winton is a Founding Partner of Mission Minded, a 25-year marketing veteran sought for her expertise in branding nonprofit organizations, and a one-on-one leadership coach.
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