Video is increasingly important for engaging donors, volunteers and other supporters to non-profit organizations and foundations. A short, compelling video on your organization’s website can help tell your story — and why your work is important — in a way that is highly effective.
A good video can also be used at events, board meetings, and in emails.
Happily, the cost of these videos can be surprisingly affordable for non-profits. And not because your executive director’s brother-in-law can edit your event footage on his laptop. Serving our sector is a budding business for professional filmmakers and editors who are turning their talents loose to help non-profits tell their stories.
Mission Minded recently worked with Storytellers for Good to create a fundraising video for San Francisco-based Performing Arts Workshop. You can watch the video here.
And now Storytellers for Good is kicking off 2010 with an opportunity for Bay Area organizations to win a video created by their team of journalists and photographers — for FREE.
Email a description of your non-profit along with some of the inspiring stories you have to tell to firstname.lastname@example.org. Cara and her team will choose five lucky Bay Area organizations for whom they will create a promotional video that demonstrates the power of your good work and helps you attract funders, volunteers and others to your mission.
For more information visit Storytellers For Good.
Jennie Winton is a Founding Partner of Mission Minded, a 25-year marketing veteran sought for her expertise in branding nonprofit organizations, and a one-on-one impact coach.
See all posts by Jennie Winton