Director of Digital & Senior Brand Strategist
Julie Malmberg Grawe leads Mission Minded’s digital team and is a senior brand strategist with diverse experience in the nonprofit, foundation, and corporate sectors. While at the Nike Foundation, Julie created branding and messaging tools and established a social media presence for The Girl Effect, enabling advocates to actively support adolescent girls. Julie then led branding, messaging, and communications for Friendship Bridge, a nonprofit organization based in Lakewood, Colorado, that provides microcredit and education to women in Guatemala.
Julie also honed her storytelling, marketing, and brand skills over the last decade while working and consulting for a variety of organizations including LiveWell Colorado, the Kenneth Rainin Foundation, Canal Alliance, USA Track & Field, the University of Oregon Special Collections and University Archives, and Sioux Falls Habitat for Humanity.
An outdoor enthusiast, Julie spends her free time running trails or rock climbing with her husband. She is passionate about volunteering and is currently a Court Appointed Special Advocate (CASA) volunteer with CASA of Larimer County. Previously, she served on the board of directors and coached for Girls on the Run of the Rockies and Girls on the Run Portland Metro. She has an MBA from the University of Oregon and graduated summa cum laude with a BA in business administration and journalism from Augustana University.