Posts tagged “nonprofit”
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How to Show That Your Arts Organization is Critical
Posted by Zach Hochstadt on February 3rd, 2014
Posted in Blog, Email Campaigns, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Fundraising, Nonprofit Messaging, Performing Arts
If you’re responsible for raising money for an arts organization, you know this challenge: your donor appreciates your mission and …
Framing the Issue: How Obama Won the War of Words
Posted by Zach Hochstadt on November 8th, 2012
Posted in Blog, Nonprofit Communications, Nonprofit Messaging, Storytelling
“To frame an issue is to reduce it to a story for which there is only one possible outcome.”—Geoff Nunberg, …
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How to Get Your PSA on Hulu
Posted by Zach Hochstadt on December 12th, 2011
Posted in Blog, Nonprofit Communications, Nonprofit Fundraising, Nonprofit Web, Social Media, Storytelling, Videos
If you’re like us, you’re watching more and more television programming on the Internet via sites like Hulu, rather than …
Five-Point Checklist For Creating a Great Nonprofit Tagline
Posted by Zach Hochstadt on October 19th, 2011
Posted in Blog, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging, Nonprofit Taglines, Nonprofit Training
Mission Minded Founding Partner Jennie Winton’s guest post for the Foundation Center is not to be missed. Read “Five-Point Checklist …
Make Your Case for Donations
Posted by Zach Hochstadt on July 11th, 2011
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Fundraising, Nonprofit Messaging
You’ve made it. You’ve finally landed that coveted meeting with your next major donor—the one who can finance an important …
Does Your Organization Dedicate Enough Resources to Communications?
Posted by Susan Alexander on June 2nd, 2011
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Fundraising, Nonprofit Messaging
In the for-profit world, the rule of thumb is to spend 20% of budget on marketing and communications. Why should it be different in the nonprofit world? It shouldn’t. Learn why it’s important for your organization to give communications its due.