Posts tagged “Nonprofit Messaging”
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Is Your Tagline the Same as Your Brand Promise?
Posted by Jennie Winton on February 14th, 2011
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging, Nonprofit Taglines
I recently had a debate with a nonprofit marketing guru on whether or not the brand promise for an organization …
How To Craft Your Belief Message
Posted by Zach Hochstadt on January 31st, 2011
Posted in Blog, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Fundraising, Nonprofit Messaging, Nonprofit Training
One of the hardest messages for any organization to create is the one that introduces your work to someone new. …
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AJWS+Apatow: Funny, But Is It Good?
Posted by Zach Hochstadt on November 5th, 2010
Posted in Blog, Nonprofit Communications, Nonprofit Messaging, Storytelling, Videos
So Judd Apatow is funny. There’s no question about that. But in this five minute short he created for American …
Mission Minded Launches New Website for CASA of San Mateo
Posted by Zach Hochstadt on August 19th, 2010
Posted in Blog, News
As part of an extensive rebranding effort for CASA of San Mateo, Mission Minded just launched a new website for …
Introducing the Minute Message Model
Posted by Zach Hochstadt on July 15th, 2010
Posted in Blog, News
Jennie and I have been teaching nonprofits how to talk about their work for almost ten years now at Mission …
Consistency, Consistency, Consistency
Posted by Zach Hochstadt on May 6th, 2010
Posted in Blog, Nonprofit Branding, Nonprofit Copywriting, Nonprofit Messaging, Storytelling
Nonprofits typically don’t have as much money to spend on marketing as for-profit companies do. But what you lack in …