Posts tagged “Nonprofit Branding”
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Fall In Love with Your New Brand
Posted by Sarah Moore on February 12th, 2016
Posted in Blog, Nonprofit Branding, Nonprofit Design
It’s been said that the best romances start as friendships: You know each other, you know the way the other …
Your Target Audience: A Lesson from Politics
Posted by Stephanie Swain on January 15th, 2016
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Fundraising, Nonprofit Messaging
It’s election season. While you might get tired of the constant commercials, news clips, and solicitations, we have to give …
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Writing for the Web—How to Get it Right
Posted by Stephanie Swain on August 17th, 2015
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging, Nonprofit Web
One of the most rewarding parts of executing a new brand is rolling out a new website. Seeing your organization’s …
Who’s Responsible for Your Organization’s Brand?
Posted by Stephanie Swain on July 17th, 2015
Posted in Blog, Nonprofit Branding, Nonprofit Communications
For years we have told our clients that brand is just another word for reputation. And your organization has one, …
“You Talking to Me?” Using Personas for Better Communications
Posted by Zach Hochstadt on January 31st, 2012
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging, Storytelling
In Chip Heath and Dan Heath’s book Made to Stick the authors share a story about how one of the …
Is Your Tagline the Same as Your Brand Promise?
Posted by Jennie Winton on February 14th, 2011
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging, Nonprofit Taglines
I recently had a debate with a nonprofit marketing guru on whether or not the brand promise for an organization …