Posts tagged “environment”
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How to Tell the Environmental Story
Posted by Susan Alexander on January 24th, 2011
Posted in Blog, Nonprofit Annual Report, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Fundraising, Nonprofit Messaging, Storytelling
To get the environmental message out and engage the people you need, lose the fact and figures, and tell stories people care about.
Why Environmentalists Need to Lose their Acronyms
Posted by Susan Alexander on January 12th, 2011
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Fundraising, Nonprofit Messaging
“Don’t call it ANWR! It’s not a dead Egyptian president, it’s America’s Serengeti.” That was my constant cry during the …
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