Posts tagged “brand”
Posted by Sarah Moore on July 17th, 2012
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging, Storytelling
One thing we know at Mission Minded is that you can’t let others define your brand for you. This truth …
Posted by Zach Hochstadt on May 11th, 2012
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Storytelling
Recently we posted an article about using the power of personas to craft more focused messages and better communications. These …
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Posted by Jennie Winton on December 7th, 2010
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging, Nonprofit Taglines, Nonprofit Web
Changes were afoot when Bay Area Coalition of Equitable Schools turned to Mission Minded to help them re-brand, re-name, re-message, …
Posted by Zach Hochstadt on October 12th, 2010
Posted in Blog, Nonprofit Branding, Nonprofit Design
As reported everywhere today, clothing retailer Gap pulled its new logo only one week after launch. The question is: Why …
Posted by Zach Hochstadt on May 5th, 2010
Posted in Blog, Nonprofit Branding
“A brand is a result, not a tactic” – Lucas Conley While the process of “brand building“ can be complex, …
Posted by Jennie Winton on December 17th, 2009
Posted in Blog
Tiger Woods is a brand and his brand is in trouble. For all those who say he’s finished, for all …