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Posts in “Storytelling”

Why Your Nonprofit Needs an Enemy

Posted by on May 6th, 2015
Posted in Blog, Nonprofit Branding, Storytelling

A recent article in AdAge argues that every great story, and every great brand, has a strong, evident antagonist–someone to …

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Creative or Consistent? How About Both.

Posted by on February 4th, 2015
Posted in Blog, Nonprofit Branding, Nonprofit Design, Storytelling

If your organization creates campaigns year after year, you know the challenge: How do you make sure your creative stays …

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Show Me What You’re Talking About: The Power of Visual Language

Posted by on October 31st, 2014
Posted in Blog, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging, Nonprofit Training, Storytelling

Recently, I attended a forum on education. I rose early, drove to the elegant downtown ballroom, poured myself a coffee …

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Snow in May: The Value of Expectations in Branding

Posted by on May 12th, 2014
Posted in Blog, Nonprofit Branding, Nonprofit Messaging, Storytelling

Also titled: Why I Refuse to Get Out My Snow Shovel Today is Monday, May 12, 2014, and I’m feeling …

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Children’s Museum Denver Demonstrates How to Employ the Minute Message Model

Posted by on April 10th, 2014
Posted in Blog, Capital Campaign, Nonprofit Branding, Nonprofit Communications, Nonprofit Fundraising, Nonprofit Training, Storytelling, Videos

Mission Minded’s client, the Children’s Museum of Denver, announced the public phase of their capital campaign at a groundbreaking ceremony …

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Simple Marketing From The Farm: Using Old-School, Cost-Effective Tactics

Posted by on February 11th, 2014
Posted in Blog, Storytelling

Twelve months worth of words add up. From blog posts to brochures, websites to marketing collateral, I have found words …

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