Blog
Whether or not you hire Mission Minded, we’re here to help.
Here, you'll find best practices and resources for nonprofit and school brand strategy, strategic planning, and creative. We also share tips for distinctive admissions and fundraising campaigns.
Find the inspiration you need to elevate your impact!
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Melinda Gates on Coca-Cola and Global Health: Why Marketing is Critical
Posted by Zach Hochstadt on October 22nd, 2010
Posted in Blog, Nonprofit Branding, Nonprofit Communications
Melinda Gate’s TEDx talk last month points to the critical link between strategic marketing and the success of nonprofit efforts. …
The Death of Gap’s New Logo and the Emotional Power of Brand
Posted by Zach Hochstadt on October 12th, 2010
Posted in Blog, Nonprofit Branding, Nonprofit Design
As reported everywhere today, clothing retailer Gap pulled its new logo only one week after launch. The question is: Why …
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What Taglines Inspire You?
Posted by Jennie Winton on September 25th, 2010
Posted in Blog, Email Campaigns, Nonprofit Annual Report, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Fundraising, Nonprofit Messaging, Nonprofit Taglines, Social Media, Storytelling
Looking for some tagline inspiration? Here’s a list of nonprofit taglines that inspire us and that we hope inspire you, …
The 2 Second Test: Building a Better Web Experience
Posted by Zach Hochstadt on September 24th, 2010
Posted in Blog, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Design, Nonprofit Web
It’s time to stop writing web pages and think about your user’s experience instead. In fact it’s way past time. …
Training: Is Your Annual Report George Clooney or George Castanza?
Posted by Zach Hochstadt on September 23rd, 2010
Posted in Blog, News
Mission Minded Founding Partner Zach Hochstadt will lead a training about how to get the most out of your annual …
AIDS Ends Here: The Video for San Francisco AIDS Foundation
Posted by Zach Hochstadt on August 25th, 2010
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Messaging, Social Media, Storytelling, Videos
Mission Minded recently created a video for San Francisco AIDS Foundation that highlights the organization’s bold new goals. Watch it …