Posts in “Nonprofit Messaging”
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Does Negativity Work in Your Nonprofit Messaging?
Posted by Zach Hochstadt on June 5th, 2013
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging
In an earlier post, I commented on Doug Hattaway and Jenn Henrichsen’s recent article in Stanford Social Innovation Review about …
Listen Online: 6 Steps to Make Your Case Statement Great
Posted by Jennie Winton on May 29th, 2013
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Fundraising, Nonprofit Messaging
Mission Minded’s founding partner, Jennie Winton, appeared on the podcast Nonprofit Spark to talk about cases for support—and critical ways to …
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The 5 Big Benefits of a Strong Nonprofit Brand
Posted by Jennie Winton on May 22nd, 2013
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging
Your organization already has a brand, whether or not you’ve invested in a formal branding process. Your brand isn’t your …
The Minute Message Model in Action: Women’s Vision
Posted by Zach Hochstadt on March 19th, 2013
Posted in Blog, Nonprofit Communications, Nonprofit Messaging, Nonprofit Training, Storytelling
Joanna Murray, CEO of Women’s Vision, expertly employs Mission Minded’s Minute Message Model in this clip from Denver’s ABC 7 …
Does Your Organization Have an Honest Brand?
Posted by Jennie Winton on January 30th, 2013
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Messaging
It’s time for the nonprofit sector to recognize that branding is not just about what you say and how you …
Framing the Issue: How Obama Won the War of Words
Posted by Zach Hochstadt on November 8th, 2012
Posted in Blog, Nonprofit Communications, Nonprofit Messaging, Storytelling
“To frame an issue is to reduce it to a story for which there is only one possible outcome.”—Geoff Nunberg, …