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Posts in “Nonprofit Copywriting”

Why Environmentalists Need to Lose their Acronyms

Posted by on January 12th, 2011
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Fundraising, Nonprofit Messaging

“Don’t call it ANWR! It’s not a dead Egyptian president, it’s America’s Serengeti.” That was my constant cry during the …

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3 Lessons You Can Learn from the Re-Branding of National Equity Project

Posted by on December 7th, 2010
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging, Nonprofit Taglines, Nonprofit Web

Changes were afoot when Bay Area Coalition of Equitable Schools turned to Mission Minded to help them re-brand, re-name, re-message, …

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What Taglines Inspire You?

Posted by on September 25th, 2010
Posted in Blog, Email Campaigns, Nonprofit Annual Report, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Fundraising, Nonprofit Messaging, Nonprofit Taglines, Social Media, Storytelling

Looking for some tagline inspiration? Here’s a list of nonprofit taglines that inspire us and that we hope inspire you, …

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The 2 Second Test: Building a Better Web Experience

Posted by on September 24th, 2010
Posted in Blog, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Design, Nonprofit Web

It’s time to stop writing web pages and think about your user’s experience instead. In fact it’s way past time. …

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“So, what does your organization do?”

Posted by on August 10th, 2010
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Fundraising, Nonprofit Messaging, Nonprofit Taglines, Nonprofit Training, Performing Arts, Storytelling

Many nonprofit organizations have a tough time explaining the vital work they do in a way that really gets to …

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NPR and the Y: Should You Shorten Your Name?

Posted by on July 15th, 2010
Posted in Blog, Nonprofit Branding, Nonprofit Copywriting

Around the world, organizations like CHPL, MRCD, and PoRUG are rejoicing. NPR and the Y have officially adopted shortened versions …

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