What are you looking for?

Posts in “Nonprofit Branding”

The Death of Gap’s New Logo and the Emotional Power of Brand

Posted by on October 12th, 2010
Posted in Blog, Nonprofit Branding, Nonprofit Design

As reported everywhere today, clothing retailer Gap pulled its new logo only one week after launch. The question is: Why …

Read more  

What Taglines Inspire You?

Posted by on September 25th, 2010
Posted in Blog, Email Campaigns, Nonprofit Annual Report, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Fundraising, Nonprofit Messaging, Nonprofit Taglines, Social Media, Storytelling

Looking for some tagline inspiration? Here’s a list of nonprofit taglines that inspire us and that we hope inspire you, …

Read more  

Get inspiring communication ideas delivered from our experts to your inbox.

  • This field is for validation purposes and should be left unchanged.

AIDS Ends Here: The Video for San Francisco AIDS Foundation

Posted by on August 25th, 2010
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Messaging, Social Media, Storytelling, Videos

Mission Minded recently created a video for San Francisco AIDS Foundation that highlights the organization’s bold new goals. Watch it …

Read more  

“So, what does your organization do?”

Posted by on August 10th, 2010
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Fundraising, Nonprofit Messaging, Nonprofit Taglines, Nonprofit Training, Performing Arts, Storytelling

Many nonprofit organizations have a tough time explaining the vital work they do in a way that really gets to …

Read more  

NPR and the Y: Should You Shorten Your Name?

Posted by on July 15th, 2010
Posted in Blog, Nonprofit Branding, Nonprofit Copywriting

Around the world, organizations like CHPL, MRCD, and PoRUG are rejoicing. NPR and the Y have officially adopted shortened versions …

Read more  

Consistency, Consistency, Consistency

Posted by on May 6th, 2010
Posted in Blog, Nonprofit Branding, Nonprofit Copywriting, Nonprofit Messaging, Storytelling

Nonprofits typically don’t have as much money to spend on marketing as for-profit companies do. But what you lack in …

Read more