Posted by Rod Lemaire on December 2nd, 2016
Posted in Blog, Independent Schools
Mission Minded won Gold and Silver Brilliance Awards this week for our work on Marin Academy’s Website and Drew School’s Admissions Video in a national competition hosted by InspirED School Marketers.
We feel so lucky to have had the chance to lead the rebranding efforts for these two extraordinary schools. Each project was a joy from the first moment, and the strong partnership with each school’s leadership is what made outstanding, authentic work possible. These awards are the result of true collaboration.
All the entries were judged by a panel of 10 experts who are professionals in peer schools or businesses that specialize in school marketing; and were scored on creativity, impact, design, copy, photography and overall appeal. Here’s what the judges had to say about Mission Minded’s work:
“Interesting navigation. I like that you are taken to the page with options as opposed to an exhaustive drop-down menu.”
“I was very impressed by the creativity of this website.”
“Great photos, love the key questions and the voices of MA, clean and bright.”
“WOW! Audio grabs you immediately upon playing. An entire video of students talking to students. No adults voices and clearly no adult audience considered when making it. Powerful, compelling. I bet they get a ton of positive feedback from prospective students.”
“This video captured student voices flawlessly. I applaud the videographer for putting students at ease so that the video feels like a conversation. The intentional change of pace throughout kept me engaged. I want to go there!”
“Feels like a great community, diverse school, and everyone is encouraged and celebrated to be themselves.”
To view all the winners, visit: https://www.inspiredsm.com/awards2016
Rod Lemaire is a Mission Minded Partner and Creative Director, overseeing our award-winning design studio. Rod delivers more than a decade of art direction and communication design expertise for mission-driven organizations.
See all posts by Rod Lemaire