Posts by Zach Hochstadt
10 Tips for Effectively Marketing Your Independent School
Posted by Zach Hochstadt on December 7th, 2016
Posted in Blog, Independent Schools, Nonprofit Branding, Nonprofit Communications, Nonprofit Messaging
Mission Minded’s marketing guide helps those marketing independent schools understand their brands and communicate the key benefits of attending their schools. …
Office Design with Brand in Mind
Posted by Zach Hochstadt on July 12th, 2016
Posted in Blog, Nonprofit Branding
What does your office design say about your organization? Your brand is much more than your logo or name, and …
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Want to Write Better Messages? Look to Dr. Martin Luther King, Jr.
Posted by Zach Hochstadt on February 29th, 2016
Posted in Blog, Nonprofit Communications, Nonprofit Copywriting, Nonprofit Messaging, Nonprofit Taglines
If you’ve been tasked with improving the impact of your organization’s messages, one of the best teachers you can follow …
Amplifying the Good from 2015
Posted by Zach Hochstadt on December 14th, 2015
Posted in Blog, News, Nonprofit Branding, Nonprofit Communications
At Mission Minded, we try our best to live up to our brand promise and tagline—amplify the good—all year round. …
Volvo vs. VW: Brand at the Core
Posted by Zach Hochstadt on October 8th, 2015
Posted in Blog
Brand is much more than your logo, name, or messages. Brand is at the core of who you are as …
Why Your Nonprofit Needs an Enemy
Posted by Zach Hochstadt on May 6th, 2015
Posted in Blog, Nonprofit Branding, Storytelling
A recent article in AdAge argues that every great story, and every great brand, has a strong, evident antagonist–someone to …