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Posts by Jennie Winton

Does Your Organization Have an Honest Brand?

Posted by on January 30th, 2013
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Messaging

It’s time for the nonprofit sector to recognize that branding is not just about what you say and how you …

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Are You Using Boring Photos?

Posted by on November 26th, 2012
Posted in Blog, Nonprofit Communications

A recent blog post by Katya Andresen reminded us of the power of a photo. Reporting on the research of …

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Is Your Organization Too Humble To Compete?

Posted by on October 1st, 2012
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Messaging

Part of having a strong brand includes making a promise to the world that no one else is making. When …

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Should Your Nonprofit’s Values Be the Same as Your Brand Values?

Posted by on August 7th, 2012
Posted in Blog, Nonprofit Branding, Nonprofit Communications

If you have thought about the brand of your organization, you know that your organization’s values are a critical pillar …

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Does Your Nonprofit Brand Have Head and Heart?

Posted by on May 23rd, 2012
Posted in Blog, Nonprofit Branding

We’ve worked recently with several clients whose organizations were going strong, but that nevertheless knew that it was time to …

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How Should You Talk to Your Next Generation of Donors?

Posted by on January 26th, 2012
Posted in Blog, Nonprofit Communications, Nonprofit Fundraising

Mission Minded has worked with several large, long-established nonprofit organizations worried that their aging donor base is disappearing —and that …

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