Use Your Values to Get Re-Inspired at Work
When the work feels heavy or directionless, your personal values are one of the most reliable tools you have. This session helps you reconnect with what drives you — and put it to work.
How to Write Active Organizational Values That Actually Inspire Action
Single-word values like “respect” and “innovation” sound right but rarely do much. Here’s how nonprofits, schools, and foundations turn their values into language that guides real decisions.
Find More Fulfillment at Work by Leading With Your Values
Those of us who work for mission-driven organizations often forget to interrogate our own values — and whether our daily work actually reflects them. Here’s how to close that gap.
Transform Your Fundraising With Values-Driven Donor Personas
Demographic-only donor profiles flatten real people into giving capacity. Values-driven personas change that — and change who feels seen enough to give.
How Clear Brand Values Can Support Your Organization’s DEI Commitment
Making a serious DEI commitment is hard enough. Communicating it to audiences who may not yet share it is harder. Here’s how a clear brand gives you the language and the standing to do both.
Why Values Need to Be at the Heart of Your Nonprofit Brand
Competitive positioning alone can’t tell the full story of a mission-driven brand. Here are three elements that put values at the center — and make nonprofit branding actually work.
Your Organizational Values May Be Working Against You
Values that read as vague, generic, or interchangeable don’t build trust — they erode it. Here’s how to identify whether your nonprofit’s values are doing their job, and what to do when they’re not.
Are Your Values Inclusive?
Your values are the most authentic part of your brand — and they need to be expressed, not just stated. Here’s how we rethought our own values language to reflect a deeper commitment to inclusion.
When the Going Gets Tough, Lean Into Your Nonprofit Values
Living your values when things are good is easy. When your organization feels threatened — financially, politically, or structurally — your values are either your anchor or your liability. Here are four organizations that got it right.