If you’re wondering whether or not rebranding your nonprofit is the right move, our 6-question guide will help you consider the question more deeply.

Branding energizes your nonprofit, and provides you with clarity about your identity, purpose, and message to the world. Creating the right brand strategy can also be challenging, time-consuming, and a significant financial investment. It’s not right for every organization, and timing matters.

Through a series of 6 questions we’ve outlined what’s involved, and what it will take for your branding initiative to succeed.

Click here to read on and share any other questions you think we should add to this list.


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About the Author

Jennie Winton is a Founding Partner of Mission Minded and a 25-year marketing veteran sought for her expertise in branding and positioning nonprofit organizations.
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