The Minute Message Model
Center for Volunteer and Nonprofit Leadership, San Rafael CA, April 26th
On April 26, we will be facilitating our Minute Message Model session at the Center for Volunteer and Nonprofit Leadership of Marin, in San Rafael, California. Jennie Winton and Sarah Moore will be guiding nonprofit leaders in crafting the messages that will move your target audiences to action.

With your organization's Minute Message in hand, you'll be confident that your audience understands the importance of your work - and that you've laid the groundwork for the next important conversation. Sign up now!

Nonprofit Branding Boot Camp
Colorado Nonprofit Association, Denver CO, May 10
In an intensive training session, Zach and Jennie will facilitate a highly focused, hands-on workshop designed to help nonprofit leaders determine their organization's brand and speak more effectively about the importance of their work.

Nonprofit leaders will be guided through Mission Minded's highly-acclaimed BrandEquation and Minute Message Model sessions, strategically designed to help nonprofits identify and build their truest brand, and craft the powerful messages to catalyze support. By the end of the Branding Boot Camp, attendees will be in a better position to raise more money and engage potential supporters of their organizations or initiatives.

Using Brand Archetypes to Find Your Voice in Social Media (Webinar)
NTEN (Nonprofit Technology Network), NTEN.org, May 22nd
What's your organization's online persona? Are you a caregiver or an explorer? Do you embody the revolutionary spirit of a Harley Davidson owner, or do you share Dr. Martin Luther King Jr.'s ability to transform society? Professional marketers have long looked to the work of Carl Jung and Joseph Campbell to understand how the mythic power of archetypes can infuse brands with deeper meaning. As you consider the voice of your organization, particularly in the age of social media, understanding brand archetypes can help you make your voice more powerful.

On May 22nd, Jennie and Zach will host a webinar on NTEN: "Using Brand Archetypes to Find Your Voice in Social Media." Join Jennie and Zach at 10am PST as they help teach you:

• How to identify the 12 major brand archetypes
• How to find which archetype best matches your organization
• How to tap into the power of the archetype to strengthen your voice in social media

Learn more about our trainings!

The BrandEquation
The Minute Message Model