Posts by Rod Lemaire
A Smart Way to Stretch Your Marketing Budget
Posted by Rod Lemaire on January 26th, 2022
Posted in Blog, Nonprofit Branding, Nonprofit Communications, Nonprofit Design
Learn how incorporating signage in your organization’s physical space can help amplify and cement your mission and work with all stakeholders.
Visual Identity: It’s How You Look
Posted by Rod Lemaire on January 21st, 2021
Posted in Blog, Nonprofit Branding, Nonprofit Design
Effective brand storytelling doesn’t just stem from the accidental use of visually-appealing elements.
Get inspiring nonprofit communications, fundraising, strategic planning, and design best practices delivered from our experts to your inbox!
Your Logo and Your Seal. What’s the Difference?
Posted by Rod Lemaire on November 18th, 2020
Posted in Blog, Independent Schools, Nonprofit Design
Think of it this way: a seal looks backward while a new logo looks forward.
Do Your Logo and Visual Identity Send the Right Signals?
Posted by Rod Lemaire on January 22nd, 2020
Posted in Blog, Nonprofit Branding, Nonprofit Design
Contrary to common misconception, your logo is not your brand. It’s a powerful symbol for your brand. Think of your …
Why the Easy Choice Isn’t On-Brand
Posted by Rod Lemaire on April 25th, 2019
Posted in Blog, Nonprofit Branding, Nonprofit Design, Nonprofit Fundraising, Nonprofit Messaging, Nonprofit Naming, Nonprofit Taglines, Nonprofit Web
The moment of truth is upon you. You’ve approved your budget, wrangled myriad stakeholders, invested hard-won funds, devoted months of …
Why Your School Looks So Last Year
Posted by Rod Lemaire on March 25th, 2019
Posted in Blog, Independent Schools, Nonprofit Communications, Nonprofit Design
One of the most effective things independent schools can do to build community, increase enrollment, and boost donor dollars is …