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Testimonials
"Like their name, Mission Minded is strategically focused on successfully achieving a project's goals. They understand the challenges that face nonprofit arts organizations, and have a sophisticated, yet friendly approach to addressing those challenges. They're pros--it is reflected in the quality of their work, and in the final results."

Tim Hallman
Director of Marketing & Communications
Asian Art Museum


“Mission Minded’s strategic thinking, creative design and clear writing helped The Sierra Club Foundation create one of its most acclaimed annual reports ever. Mission Minded helped us better position our work with our donors and partners to build their support for our important work in the years ahead.”

Peter Martin,
Executive Director
The Sierra Club Foundation


"Working with Mission Minded has been a highlight of my professional career.  They are smart, creative, strategic and fun!  And, they deliver--on time and on budget--while keeping you informed the entire journey. Unique in my experience."

M. Melanie Beene
President & CEO
Community Initiatives


“The Mission Minded team was an excellent partner in working with us at the Levi Strauss Foundation on our rebranding initiative.  They were very effective in working with a diverse group of global stakeholders, created a compelling and inspiring logo that reflected the essence of our brand and collaborated to create messaging that would help us more effectively communicate our work.”  

Tracy King,
Director Community Engagement
Levi Straus & Co.


“Thanks to the Mission Minded team for such a great final product. The video Mission Minded produced for Performing Arts Workshop is a strong addition to our homepage and conveys a compelling argument for our work. We've gotten great feedback on it from our stakeholders."

Tom DeCaigny
Executive Director
Performing Arts Workshop

"Mission Minded took the time to get to know our organization from a variety of perspectives and they really listened to us.  They truly have a heart for our work with foster children.  Jennie and Zach know their business and have been able to gently educate us about public perception and effective marketing.  Mission Minded is very professional, responsive, and available. The project timeline is very organized and well thought out and has kept us on track allowing us to see regular progress.  We consider Mission Minded a true partner."
 
Patricia Miljanich, Executive Director
Beth Nolan, Program Director
CASA of San Mateo County


“Mission Minded provides creative solutions, reliable delivery, and clear results. Their depth of experience in nonprofit communications and tools has made a great contribution to projects from website design to organizational identity.”

Camille Crittenden, Ph.D., Executive Director
Human Rights Center
University of California, Berkeley


“Mission Minded’s expertise of the branding and messaging process combined with their deep knowledge of the nonprofit sector and our diverse audiences served to give Tides a fabulous foundation on which to base all our communications activities. The Mission Minded team worked well with us and they proved to be exceptional project managers able get the work done within a very tight time frame.”

Christine Coleman
Director of Communications
Tides


“Mission-Minded was invaluable to our organization; they helped us craft a focused message with supporting talking points that generated a positive response from our donors.”

Joe O'Hehir
(Former) Executive Director
Pets Unlimited


“Over the years, Mission Minded's meticulous research and innovative recommendations have been invaluable in growing what is now the leading online community for social entrepreneurs, one with global reach and proven social impact.”

Victor d’Allant
Executive Director
Social Edge at Skoll Foundation

“Working with Mission Minded was a great collaborative process. It was invaluable to me to have a partner to bounce ideas off and to take them to the next level, all the while keeping our strategic thinking in the foreground. Fine-tuning each of our goals allowed us to bring our creativity to a higher level. This process allowed us to laser-focus our work, resulting in meeting and exceeding revenue goals and planning metrics.”

Scott Walton
(Former) Marketing Director
American Conservatory Theater


“Mission Minded did a fabulous job of helping Bread & Roses more clearly articulate the benefits of our work, thus making our marketing much more effective. Jennie Winton and Zach Hochstadt were highly professional, accessible and fun.  The board and staff were exceedingly satisfied with the progress we made. The consultation occurred a year and half ago, and we are still reaping the benefits.”

Cassandra Flipper
Executive Director
Bread & Roses


“The team at Mission Minded simply could not get any better!  Not only is this team highly intelligent and savvy, but they understand their clients and work in a manner that is relaxed and comfortable - all the while meeting deadlines and exceeding expectations! I highly recommend Mission Minded for any design, marketing, or branding consultation projects.”

Beth Lawrie
Communications Manager
The Leakey Foundation


“Mission Minded focused quickly on the core values of Marin Country Day School and worked with us as responsive, cheerful and dynamic partners to develop a strategic and functional framework for our school communications.”

Lucinda Katz
Head of School
Marin Country Day School


“The Mission Minded executives are very strategic and thoughtful in their approach and are extremely customer service oriented. I enjoyed working with them and found them to be valuable partners.”

Liz Mason
(Former) Senior Communications Consultant
Kaiser Permanente


"Thank you again for the careful message development work that you and your team did for the Center - your presentation made a huge impact on the Board and really brought our staff together in a most-needed way at this time. We are impressed with your work and would be happy to recommend Mission Minded to our colleagues."

Dorian Luey
Operations Director
Richmond District Neighborhood Center


"Many thanks to everyone at Mission Minded for shepherding us through the branding process and landing us in a new magical place. We are very excited about putting the results further into action."

Beth Teper
Executive Director
COLAGE – People with a lesbian, gay, bisexual, transgender or queer parent


"I'm thrilled with our Mission Minded experience. The work you do is superlative. You really understand our work and our purpose."

Lande Ajose
Managing Director
BTW Informing Change

 

 

Not Brand

7 Guidelines for Telling Your Organization's Story – This and other handouts are now available for free.

 

MMF
Read the case study: American Conservatory Theater